Jewelry specialist Gold Silk, recently announced that its Middle East and Africa regional sales continue to increase as Saudi Arabian Airlines and Emirates Airline expand their Gold Silk product offerings.
Gold Silk credits its 2009 Middle East/Africa regional sales growth of 20% to its unique jewelry brand and the establishment of a Middle East/Africa regional sales office, providing clients with better customer service and enhanced regional focus.
“More airlines are finding that our distinctive, handstrung, sterling silver and gold designs appeal to a large crosssection of clientele,” said Marwan Al Refai, Gold Silk Regional Manager for Middle East/Africa. “And, because our office is ideally located in Dubai, we can quickly assist clients in tailoring a program for their every need.”
After successfully introducing Gold Silk onboard in 2009, Saudi Arabian Airlines will launch an expanded Gold Silk line in March, including: ladies watches; a gold necklace and earrings. Additionally, in January 2010, Emirates Airlines in-flight sales program began offering a Gold Silk brand necklace and bracelet.
“We’re honored to have Saudi Arabian Airlines and Emirates Airline as part of the growing Gold Silk family,” said Nasib Thabet, CEO of Gold Silk. “Naturally, we intend to provide them as well as our other clients in the region with the highest level of client service and support available in this worldwide industry.” Other Gold Silk airline clients in the region include Air Arabia, Oman Air, and Beirut Sea Port. Gold Silk anticipates more airlines and airport clients will be added in the near future.